SUMMARY OF INFORMATION POZAA TEA
Introduction of Pozaa Tea
About the brand of Pozaa Tea milk tea
Vision and mission of Pozaa Tea:
Number of current Pozaa Tea milk tea shops
The growth rate of Pozaa Tea milk tea
Pozaa Tea milk franchise price:
Expert review of the franchise brand Pozaa Tea:
Pozaa Tea’s development trend and relevance:
Should you buy a Pozaa Tea milk franchise?

1. Introduction of Pozaa Tea

Pozaa is a relatively famous milk tea brand in the North, which is expanding its franchise to the Southern market. Pozaa’s pace of growth is higher than stars with existing brands on the market. Thanks to the strict quality process, Pozaa now has certain positions in the market.

2. About the brand of Pozaa Tea milk tea
2.1 The birth of Pozaa Tea

The Pozaa Tea franchise has been officially put into operation in Vietnam since December 24, 2013. Pozaa Tea is now a rapidly growing brand name and becoming one of the familiar destinations for young people who love milk tea culture and want to experience quality tea products with clear origin. clear.

2.2 Enthusiasm for Pozaa Tea brand

To be able to produce teas with the current taste, the founder of the brand Hoang Thi Hien spent time in Taiwan to study a master of milk tea. They had to go through so many difficulties and challenges. Thanks to the passion and enthusiasm, Pozaa has overcome all to build a famous brand today. Pozaa Milk Tea is currently a favorite drink with a special formula with strange flavors and unique design.

2.3 Quality assurance in each cup of Pozaa Tea milk tea

The goal of Pozaa Tea is top quality: safety – hygiene – deliciousness. The use of safe, natural and hygienic ingredients is a top priority for Pozaa Tea. The delicious taste of the drinks is the next important purpose that Pozaa wants to aim for. Pozaa offers customers delicious milk tea with a standard flavor. With passion and dedication, Pozaa milk tea experts bring absolute trust to customers.

2.4 Customer satisfaction is the first factor

In addition to quality, Pozaa wishes to satisfy customers best with professional, friendly service. Pozaa always listens to customers’ contributions based on two core platforms: good quality and professional service. Pozaa always strives to build and maintain a reliable brand image in the eyes of its customers.

2.5 Diverse menu of Pozaa Tea

Pozaa Tea offers customers a rich and diverse experience with more than 35 flavors including different flavors such as Royal Pearl milk tea, Roasted milk tea, Chocolate black milk tea, Hokkaido diamond milk tea , Tieguanyin milk tea, natural fruit tea lines such as lemongrass peach and lemongrass tea, etc.

2.6 Pozaa Tea’s distribution system

With the nationwide distribution network of stores Pozaa Tea has become a familiar address for many people. Most of the customers who have enjoyed Pozaa Tea’s milk tea rated the quality most similar to Taiwanese milk tea, natural flavor, not artificial flavors. So many customers have become patrons of the restaurant since enjoying the first cup of milk tea.

3. Vision and mission of Pozaa Tea:

Pozaa Tea’s mission is to expand the market, expand the brand so that everyone can use clean Pozaa Tea milk products, eliminate drinks of unknown origin, not guarantee health, raw materials. no guarantee of origin and no guarantee of health for consumers. Pozaa wants every District / Town across the country to have a Pozaa Tea or Yotea store so all customers who love it can use clean milk tea products.

4. Number of current Pozaa Tea milk tea shops

By October 2019, Pozaa Tea brand of milk tea has been present in 24 provinces and cities nationwide including: An Giang, Ba Ria – Vung Tau, Bac Giang, Bac Ninh, Ben Tre, Binh Dinh, Binh Duong, Binh Phuoc, Binh Thuan, Ca Mau, Can Tho, Da Nang, Dak Lak, Dong Nai, Gia Lai, Hanoi, Ha Tinh, Hai Duong, Hai Phong, Hoa Binh, Khanh Hoa, Kon Tum, Nghe An, Ho Chi Minh City.

5. The growth rate of Pozaa Tea

On average, each Vietnamese person drinks about 3 cups of milk tea per month. Recently, GrabFood suddenly announced outstanding growth figures related to milk tea consumption in Southeast Asian countries, based on the large amount of data owned by Grab. Accordingly, orders of milk tea on GrabFood have continued to grow impressively, with an average of 3,000% in 2018. In Vietnam, the rate of orders increased from May 2018 to December / 2018 is 1,500%. However, this figure is still lower than other countries such as Indonesia, Thailand or the Philippines. Thanks to the guaranteed quality should Pozaa has won the trust of customers, from an original store to more than 100 stores today. The growth rate of Pozaa Tea is 20-30% per year.

6. Franchise price of Pozaa Tea

The Pozaa Tea milk franchise price is VND 200 million for 3 years for Hanoi and Ho Chi Minh City. Pozaa has a special incentive for provinces in the suburbs of only 160 million / 3 years. In addition to the franchise price, Pozaa also charges an operating fee of 90 million / 1 year.

7. Expert review of the franchise brand Pozaa Tea:
7.1 Price comparison:
Experts, experts assess what Pozaa Tea milk tea franchise price?

With more than 100 stores, the price of such concessions is quite reasonable. Pozaa is a reputable brand of milk tea and relatively stable to invest. Compared to TocoToco is 180 million, the Pozaa is reasonable.

7.2 Regarding the development potential of Pozaa Tea
Expert, people are talking about the recession of milk tea, so is Pozaa Tea at risk?

Milk tea recession is real, but that only happens to brands that are fragile, convulsive, unorganized, and not invested in a quality system. Especially the issue of piracy, counterfeiting the brand from which affects the reputation to the original brand. Therefore, if doing business professionally, constantly improving the quality, it is difficult to lose customers. I have been to Taiwan many times, their milk tea is delicious, and it has not lasted for decades. Now Singaporo, Malaysia, Korea, … everywhere have milk tea. I think milk tea has become an international brand, so it is very difficult to quit.

8. Development trend and relevance of Pozaa Tea:

Pozaa is positioning the middle and high-end customer segment, Pozaa’s milk tea products are aiming for the highest quality possible. So this is considered an important step of Pozaa. Pozaa selects shopping malls as stores, which ensures the regular customers that Vincom brings. Pozaa’s stores located in Vincom will help Pozaa reduce advertising costs, which Vincom has done for Pozaa.

9. Should I buy the franchise of Pozaa Tea?

Pozaa is a relatively high-class milk tea brand, reserved for customers with idle capital of VND 500 million or more. With a profit rate of 30-50% / month when investing in Pozaa, Pozaa is still a good choice instead of bringing bank deposits.